Annexure-V- Cover Page for Academic Tasks
Course Code: OPR 602
Course Title: Productions And Operations Management
Course Instructor: Neha Tikoo
Academic Task No.: 1
Academic Task Title: operations report
Date of Allotment: 18/8/14
Date of submission: 10/9/14
Student’s Roll no: A-04 , A-19, A-13
Student’s Reg. no: 11302271, 11308854, 11305804
Student’s Name: Krishan Yadav, Puneet Guleria, Akshay Tiwari Evaluation Parameters: Basic design: 10marks; Content creation: 10 marks; Suitability of the email with the segment targeted-10 marks
Learning Outcomes: (Student to write briefly about learnings obtained from the academic tasks) The operations in a dominos franchisee and any improvements that can increase the efficiency. Declaration:
I declare that this Assignment is my individual work. I have not copied it from any other student’s work or from any other source except where due acknowledgement is made explicitly in the text, nor has any part been written for me by any other person.
KRISHAN YADAV, AKSHAY TIWARI, PUNEET GULERIA
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Best part of assignment
Dominos is one the leading pizza delivery companies globally. The Company has a unique business and operation model and is a pioneer in the fast food industry. Since 1960, Dominos Pizza has successfully expanded from three outlets in the US to 9,350 stores operating in seventy countries. Dominos‟ operation in the UK, India and overseas uses the franchise model.
The parent company, Dominos Pizza LLC is head quartered in Michigan, USA. It maintains overall control on the sourcing and supplying of raw materials to the master franchises and enforces quality of the service and products sold.
Operations Strategy Implications (Store Level)
Dominos operations strategy mainly focuses on the providing high service quality to the customer: 1. Minimize operations cost: To minimize the operating cost by improving the efficiencies and process at the stores.
2. Strategic store locations to facilitate the delivery service: To leverage the strategic location of the store in order to facilitate quick service to the customer and maximize the revenue.
3. Production oriented store designs: To utilize the production oriented store design in order to facilitate efficient production and quick service to the customer.
4. Efficient order taking, production and delivery: To execute an efficient operational process that includes order taking, pizza preparation, cooking, boxing and delivery. 5. Use of Domino‟s PULSE point-of-sale system: Use of Dominos PULSE system to improve operating efficiencies, provide corporate management with easy access to financial and marketing data and reduce time consumption and expenses.
6. Product and process innovations: To promote an innovative culture that increases both quality and efficiency.
7. A focused menu: To maintain a focused menu that is designed to present an attractive quality offering to customers, while minimizing order errors, and expediting the order taking and food preparation processes.
8. A comprehensive store operations evaluation program: To utilize a comprehensive store audit program to ensure that stores are meeting both as the expectations of the customers.
THE VALUE CHAIN
It is important to consider how a customer need drives Dominos to create the product. The customer need that drives the entire value chain is the need for a dependable take away restaurant, reasonably priced hot quality food and variety that suits the local palette. Dominos has focused on these key customer needs throughout the value chain, and has not allowed any digressions in this area unlike other competitors who have evolved a mixed model of full service restaurants and takeaway outlets, or a hybrid...
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